Smart Gin Bottles Using NFC Technology
As competition in the spirit category heats up, many leading brands are trying to find new and innovative ways to attract loyal consumers. Through the years, brands have used the combination of different printing [...]
7 Effective Packaging Design Strategies – Part 2
The Element Of Surpirse Building a brand is about creating memorable experiences with your consumer, especially when dealing with the millennials, who value experience more than anything else. This shift [...]
Sea Harvest Gets A Fresh Look
The Sea Harvest Group – an internationally recognised market leader in the fishing and food world – with operations in South Africa and Australia, recently overhauled their local packaging design to be more up-to-date, [...]
Annual Wine Label Design Awards 2017
Wines were judged in four categories: 1) R80 a bottle or under; 2) over R80 a bottle; 3) R500 a bottle and over and 4) labels forming a series. Judging criteria include originality of [...]